Jeffrey's Testing the Hypothesis

9A – Testing the Hypothesis, Part 2

Interviewee #1: Remy

Remy was raised in North Carolina on a farm, he said my idea for the app does not resonate with him because he doesn’t own a smartphone. He thinks the app could save many students money but does not have the means to purchase a smart phone in the first place. He uses coupon books and buys most of his supplies and whatever he needs in bulk to save money. In terms of time, he keeps a schedule but does not have any other way of managing it. Where my app would differ from a coupon book, or a schedule is it is all-in-one.

Interviewee #2: Lydia

Lydia said she would most likely fall outside the zone of people who would download the app. It would be a large app using up a lot of data, and she says her phone has limited memory space available and she’d rather not delete her cherished social media apps. She feels the app could be a benefit to her but would rather keep what she’s got. Lydia just has different priorities than a typical downloader of the app would have and a scarcity of space that does not allow her to download it.

Interviewee #3: Wilson

When interviewing Wilson he brought up food ordering apps like Tapingo that work at all of the on-campus eateries. He said he is comfortable just using that instead. I agree Tapingo definitely has its perks, but the app would do much more than service as a food ordering app. Wilson insisted he was fine using Tapingo as he is not very tech-savvy and would not want to spend extra time learning how to function my app. This is understandable that Wilson is comfortable using what he already knows how to use, I assume many students already use Tapingo and it would be a boundary getting students to switch.

Interviewee #4: Jamison

Jamison does not land in my target audience for what he called a lack of need. Jamison 100% lives off his parents and does not need to save money. He claimed that all of the benefits from the app would not apply to him as he doesn’t need them. His parents pay for everything and he rarely uses UF facilities.

Interviewee #5: Drew

Drew is a UF Pace student and has all of his classes online. He says that because of this he is able to live very far off campus while still studying, which he reasons doesn’t require him to be at UF too often. When he comes around he uses Apple maps to navigate the campus. Because Drew does not spend much time around campus he wouldn’t benefit from the app as much as most would. Even with the coupon aspect, he doesn’t think he would remember to use it.

 Inside the boundary   

Average College students who attend UF are in.       

Time management and money savings           

School is a student’s full-time job, there is little time for anything else including a job, so being able to save time and money is a serious need most students have. 

Outside the boundary

Students without phones, wealthy parents, and some PACE students

The need isn’t something that is a buy one time and reap its full benefits immediately, it is an aid to everyday activities but won’t be beneficial if not used.

Some people might only need certain aspects of the app and use alternative apps that only do that one thing